“How did he come up with that?” The Key to Creativity

Recently I was building a sales pitch for a corporate client where one of the important concepts was “Visibility is critical to your business.” The team brainstormed a bit on how to convince audiences of this idea through a powerful illustration. It was fun, and we came up with various possible analogies involving magnifying glasses or foggy days…

How to Write a Conference Speaking or Session Proposal that Gets Chosen Every Time

You want to speak more about your great idea. You’ve even found a great conference that’s a great match for your goals. You excitedly await the day the “call for speakers” comes… and then you have no idea how to turn your great idea into a great session proposal. Greeeeeeeat. Now what? Actually, it’s pretty…

Killing Three Birds With One Stone

In our workshop, we teach that if you understand and align with how the human brain processes information, you can vastly improve the effectiveness of your communications and the engagement of your audience. Typically when I teach this, I offer 3 different ways to build audience engagement. But I read something recently that beautifully pulled together…

This Week in Insights: Week of September 21

ON THE COMMUNICATION SKILLS BLOG: Tamsen Webster shares the best trick for natural delivery: marking up your script. FROM OUR TWITTER AND LINKEDIN FEEDS America’s top fears: Public speaking, heights and bugs The Persuasive Power of Repeated Falsehoods [Use only for good!] The Smartest Ways to Network at a Party Here’s What the White House’s…